Before becoming a successful webmaster, one needs to become a master in SEO. SEO utilises a good number of techniques for naturally drawing traffic to a website. High-quality content writing based on relevant keywords, link submission and social bookmarking are some ethical techniques used by website owners and SEO companies for white hat SEO purposes. On the other hand, uncanny techniques like sneaky redirects, invisible text and cloaking used by SEO professionals for obtaining higher search engine rankings are considered unethical and fall under Black Hat SEO. These techniques normally break the regular white hat SEO rules and techniques, and generate better results, while compromising with the user experience most of the times.
Any person who is aware of SEO knows the importance of quality backlinks in boosting the search engine ranking of a website. In the present day competitive virtual world, not everyone uses legitimate ways to get these backlinks. One of the most commonly used ways of obtaining backlinks by walking on the wrong, yet shorter path is SQL Injecting. The black hat SEO experts upped their stakes in making link injection one of the most popular black hat SEO techniques.
What Is SQL Injection?
The site-building process is given its due importance by present-day dynamic CMS providers by using two basic factors – server side programming language like ASP, ASP.NET and PHP, and a database that makes use of SQL language. The combination of these factors results in dynamic CMS’s that store the web content, design elements and other aspects of the database. The role of languages is to translate the page requests and provide the required content from the database to the users. The role of SQL injections is to find the weaknesses on the websites that make use of server side programming and database languages, and include content with HTML coding in the website’s database for enabling the search engine to index the predefined content and rank the same higher.
How to Identify Vulnerabilities?
For identifying websites having a weakness to transplant codes, one needs to search for websites that allow the users to interact or upload content with or without registration/ approval of the admin. Such websites can be categorised as follows:
1. Indexes: The websites that allow the users to upload content to the index in different configurations like a business card, personal car, business profile and the likes.
2. Forums: There are various forum networks that enable the users to act without the permission of the admin. Various kinds of codes can be transplanted into the title, content and various other areas.
3. Content and Portal Sites: There are various websites and portals that enable the users to the posts through comments.
How To Make SQL Injections?
To make SQL injections and get quality backlinks to a website, the black hat SEO experts inject HTML codes on the websites that do not require registration or approval for guest posts and comments. Inputting HTML code in the content can be a tricky part, but the professionals can perform it easily. What really helps in getting backlinks are the user comments. SEO people can post positive comments in such posts, basically a praiseworthy line related to the post, and inject the link embedded keywords within the comment. After injecting codes, CSS commands can be used for making the links invisible, by making it of the same colour of the comment font.
Going the unethical road is not an easy thing. One needs to be careful at every step for the careful promotion of a website. This is a way in which thousands of HTML-injected do-follow links can be received from relevant websites for free. One just needs to follow the ‘more risk, more return’ formula mentioned above and enjoy the benefits of black hat SEO.